Content marketing is all about marketing yourself based on your knowledge and expertise. By conveying content to your target group you position yourself as an authority on the subject. This fosters trust, which is the best basis for a long-term relationship with your customers. We offer many content marketing options through our web portals and newsletters. Create synergy and go for a mix of feature articles and news items and white papers you upload to the portal yourself. You’ll increase your reach substantially, make a name for yourself and become known as an authority in the field. You are in control. You set the priorities. Smartly timed communications can generate year-round publicity, reaching the target groups relevant to your business in the lab industry. Would you like to know more about new ways to communicate? Download our media kit, fill out the contact form or call us directly:
Download the mediakitCommunicate with the lab industry